My utopian society Essay

The paper describes a utopian society that is created using Skinner’s principles of operant conditioning. The basic principles and norms of family and community relationships are discussed. The paper evaluates the basics of the community’s economic and criminal justice system. My Personal Utopian Society B. F. Skinner is fairly regarded as one of the most prominent figures in behavioral psychology. His experiments and theoretical elaborations resulted in the development of a new theory of operant conditioning – the turning point in the human understanding of psychology and human behaviors. In his writings on behaviorism and operant conditioning, B. F. Skinner openly voted against punishment: even before he became a well-known psychologist, Skinner had been opposing to punishment by all possible means (O’Donohue & Ferguson, 2001). With time, Skinner came to recognize the usefulness of punishment in particular conditions an in relation to particular subjects. In his statement on punishment, Skinner wrote that â€Å"punishment is usually used to the advantage of the punisher, but there are exceptions, and they are sometimes justified† (Griffin et al, 1988). Yet, I believe that positive reinforcement is an excellent way to encourage desired/ positive behavioral reactions. According to Skinner, positive reinforcement is a superior form of modifying human behaviors compared with punishment (O’Donohue & Ferguson, 2001). That is why my utopian society will apply to positive reinforcement to promote human behaviors that are desirable and benefit the community. A utopian society based on positive reinforcement will seek to reward its members for desirable behaviors. In positive reinforcement, the reward follows behaviors and decisions which the community considers as desirable and appropriate (Zastrow & Kirst-Ashman, 2009). Positive reinforcement will keep individuals from engaging in negative / undesirable behaviors (Zastrow & Kirst-Ashman, 2009). In my society, positive reinforcement will stimulate individuals to repeat desirable behaviors. My society will have its own constitution, which will list all desirable behaviors and the ways of rewarding community members for displaying and repeating these behaviors. The society will not distinguish between different types of desirable behaviors and all rewards will be equal. Equal rewards are necessary to ensure that community members are equally committed to all types of desirable behaviors. For example, a society member who decides to work additional hours on Friday and a society member who decides to share his profits with a poor neighbor will receive equal rewards. According to the constitution, desirable behaviors will include work, participation in music and fine arts, charity and medical assistance, marriage, birth control, and collective childrearing. To avoid overpopulation, my utopian society will encourage marriages and strict birth control. Every family that manages to have no more than 2 children during the first 10 years of its marriage will receive a small material compensation. The society will not reward abortions. Families that do not have children will be able to use a surrogate mother. Surrogate mothers will serve a form of reward to families that do not have a child and desire to have one. This is the rare case where the utopian society will apply to intangible benefits to reinforce desirable behaviors in community members – surrogate mothers will be a natural reinforcement for families that do not have children but want to become parents. Children will grow in collective facilities without parents. No formal education will exist. My utopian society will make children learn from the natural environment in which they live, from their relationships with other children and the constitution. Children will return to families after they are 16 years old. By that time, they will have to learn the basic professional skills and will become the full members of the community workforce. Children who actively engage in labor activities will receive a small material compensation. The society will reward parents who send their children to the collective facilities. The society will encourage and reward human relationships and unions that are based on mutual profits and benefit community rather than promote romance or friendship. The society will organize marriages based on reason. The society will reward only reasonable marriages organized around a common professional or productive goal. Such families will receive a small material compensation. Agriculture and unskilled labor will shape the basis of the society’s economy. My society will not reward education and related activities. The society will reward only unskilled labor. Individuals will have to work 6 hours every day. Saturdays and Sundays will be free. Longer hours at work will be desirable, and the society will materially reward members’ participation in various labor activities. The society will encourage its members to participate in music and fine arts. The society will stimulate individuals to avoid unhealthy and harmful behaviors. No formal criminal justice system will exist because, due to positive reinforcement, individuals will refrain from the criminal activity. Individuals that have never committed an illegal or immoral action by the time they reach their 40th birthday will receive a small material reward. The perspective of a reward will inspire individuals to avoid behaviors that can harm the society or its members. No formal authority will exist. Because authority empowers only a small group of individuals, it may disrupt the peace and balance in the society. My utopian society will encourage self-expression and open opinions and will stimulate community members’ participation in public discussions. Participation will become a form of positive (active) reinforcement for anyone who decides to express his view. Society members will have an opportunity to test their ideas and suggestions in practice. The society will gather once a week to monitor the progress of various experiments and to judge their results. The society will reward individual participation in experiments. The society will stimulate other members to sponsor such activities. The society will refrain from applying to punishment or negative stimuli. My utopian society will promote positive reinforcement as the basic element of modifying individual behaviors. Positive reinforcement will help the members of my utopian society to refrain from harmful or undesirable behaviors. Conclusion My utopian society will utilize positive reinforcement to stimulate desirable behaviors. Positive reinforcement will ensure that community members display and repeat behaviors that benefit them and their community and, simultaneously, refrain from behaviors that can harm other society members. All rewards will be immediate and will follow the desirable behaviors. All rewards will be equal, regardless of the specific form of desirable behavior and the amount of effort put in it. In this way, the community will guarantee that residents are equally committed to all types of desirable behaviors listed in the community constitution. Positive reinforcement will help the members of my utopian society to refrain from undesirable behaviors. References Griffin, J. C. , Paisey, T. J. , Stark, M. T. & Emerson, J. H. (1988). B. F. Skinner’s position on aversive treatment. AJHR, 7, 104-105. Retrieved from http://www. judgerc. org/Griffin1988SkinnerpunishmentstatementAJMR. pdf O’Donohue, W. T. & Ferguson, K. E. (2001). The psychology of B. F. Skinner. SAGE. Zastrow, C. & Kirst-Ashman, K. K. (2009). Understanding human behavior and social environment. Boston: Cengage Learning.

Will robots take your job

In a world of technological advancements we ask a simple question. Will robots take our Jobs? In my personal opinion I believe they will and sort of already have in a small way. Judging by the readings in the book we can certainly see many ways robots have already started to take over Jobs by replacing people with self-check kiosk, Tam's and pay at the pump self-service stations.As stated in the book the employer can cut jack cost by purchasing â€Å"humanoids† to do Jobs more proficiently than humans. So with that being said you can see how it's possible that with advances in technology robots will take our Jobs. Check your daily routines and see how fast and easy it is for you to effectively use some sort of robotic to simplify your life in the public setting. Let's go to the store and all we need is gas.Simply slide your debit card at the island pumps and then you pump and go. K we need some quick cash so to avoid waiting on a bank teller we stop by an ATM grab the cash an d go. Now its break time at work and you have to be back in a hurry, you have a few options here. Again you can insert money into a vending machine or go to a restaurant and use the express kiosk. Just when you thought you were done you got to stop by the grocery store and pick up something to cook for supper.These lines are looking pretty long and backed up because the store is very busy, so you opt to use the U-Scan. Looking back at this daily routine we can see how robots have already taken the place of certain human jobs. Don't get me wrong you can always go into these business's and have that interaction with the associate if you would like but, when most people are in a hurry they can use the slide your card and go method as I call it Just as effectively.Let's take an adventure to the employers' point of view when it comes to robots or â€Å"humanoids† taking Jobs. One of the biggest reasons they will consider this option instead of hiring someone is that the humanoids will be able to save them money. Costing around $10,000 dollars to purchase a humanoid the employer can save on average $5,080 a year to employ them versus an actually human, based on paying someone to come in and do the Job at a minimum wage rate.Another reason is that you can expect the humanoids to happily do the Job and do it so proficiently. Now only will they be able to do your Job but they will do it better. Cooking, cleaning, placing orders, building houses, driving cars and even flying planes are some of the jobs at risk. We certainly have the technology now to replace workers the only reason we haven't implemented robots into these position is because they don't have senses such as sight, hearing and ways of expressing emotion to the customer.Furthermore we can conclude that in the future robots will and such be expected to take our Jobs. You can say no this can't be possible, but look at how technology is ever changing. Just as computers have changed over time from fittin g one in an entire room to now we can wear them on our wrist and drop them into our pockets. The market for robots to take over will be the future. By 2050 they will be perfected to proficiently

Langston Hughes vs. Tupac Shakur Research Paper

Langston Hughes vs. Tupac Shakur - Research Paper Example This research will begin with the statement that the struggle of the Afro Americans even after their Emancipation from slavery has been the theme of many works of literature. The struggles of blacks also affected the family relations. Langston Hughes’ poem â€Å"Mother to Son† essentially illustrates a mother’s sermon to her son who is probably in his growing years. She teaches him by giving examples from her life. The poem belongs to the Harlem Renaissance period which celebrated the culture of the Afro Americans who came up to cultivate their talents in art and literature. Hughes’ poems are normally characterized by â€Å"a strong black racial consciousness and folk aesthetic†¦reflect a black perspective and point of view†. The poem highlights the essence of this period, using the â€Å"black vernacular† where the mother encourages her son to move forward and not to look back in life just as the black heritage was moving forward. The p oem, therefore, depicts a certain awakening and motivation. This inspirational piece addresses the struggles of blacks. She begins by saying that life was not very easy for her – â€Å"Life for me ain’t been no crystal stair†. There were hazards which brought about pain in her life and here the poet uses figurative language to compare hazards with â€Å"tacks† and â€Å"splinters†. She says there was â€Å"no carpet on the floor – Bare† which depicts that she had no shelter or place to rest and this signifies isolation. Yet, she says that life moved on as time passed by. She came across â€Å"landin’s† and â€Å"turnin’ corners†... Here she says that despite all odds she has managed to reach some of her goals (landin’s) and she tried to live differently with time or put her hands on new things (turning corners). She says that there was darkness where she traveled and there has been no light. Perhaps she means traveling alone or in a foreign land and her difficulty also brings out her courage and faith for a better future. She advises her son not to â€Å"set down on the steps† while climbing the stairs of life. She says that despite the difficulties, he should not fall because she is still going on with her life and it is still not a â€Å"crystal stair†. A mother shares her experience with her son such that he later gains some motivation from the same and this might help him move forward in life. She is aware that being a black boy he will also be facing troubles like herself, but he needs to keep his faith and courage to face the troubles and meet his goals. This is a one-sided sermon and no proper interaction has been shown between the two characters. The son’s presence is silent. So one would not actually know what the reaction of the son is and if he feels motivated and inspired. The song â€Å"Dear Mama† is basically a tribute from a son to his mother and is the autobiography of a son written in appreciation of his â€Å"mama† – it is a â€Å"thank-you to Afeni for her hard work as a single mother†. This poem also shows the struggles of the blacks and in essence the woman. He did not have his father by his side but his mother who was treated badly by her husband did not leave her children alone despite the fact that the son finally could not make her proud.

Samsung Marketing Principles Essay Example | Topics and Well Written Essays - 1000 words

Samsung Marketing Principles - Essay Example The present research has identified that the principles that marketers work with are together with product/service quality and value, competitiveness in innovation, the value of a brand name, understanding the competitors and consumers as well as better market research. The Samsung Corporation specializes in electronics among other products and has been viewed as among the global ‘giants’ in the industry together with the likes of Apple Corporation and others. The corporation has grown to command a global effect since its formation with much of its strength being noted in strategic and effective ‘product life cycle’, effective ‘pricing mechanisms’, high rates of diversification as well as improved and better quality products. Besides, the corporation has been very strategic in marketing practices which have enabled the company effectively capture a global market segment through wonderful and high quality in products, high levels of innovation, h igh brand value and the better understanding of prevailing market environment through market research. Moreover, the corporation adopts great advertising slogans which include the Galaxy ‘S’ slogan ‘The Next Big Thing is Already Here’ and the ‘just like you have been there’ which have been most effective in marketing the company’s products across the globe. Over years, the company has effectively been designing and introducing to market advanced products as seen through the product evolution of the company. In the early years of the formation of Samsung group, it specialized in the production of black and white TVs, later came the color and later incorporated the digital productions. Besides, the corporation has diversified on the product line to include not only the TVs but also fridges, phones, and computer applications among others. Nevertheless, as a global player, it is worth noting that the company has had to brave stiff pressure b y competition from other players in the industry such as the Apple Corporation, for the mobile telephones.

Knowledge of water-only systems may influence the incident commanders Essay

Knowledge of water-only systems may influence the incident commanders incident action plan - Essay Example In case of a fire emergency, the knowledge of when and where the water is available will influence significantly which strategy the incident commander will adopt depending on whether or not the water will be available. The relevance and conciseness of the plan will depend on the knowledge of water-only systems. The commander will be able to create a plan that suits the emergency by assessing the availability of water in a particular area. When laying out a strategy to curb fire in a deserted area, the plan needs to include the sources of water to stop the fire or other sources to stop the situation such as fire extinguishers. Lastly, the knowledge on water systems will be essential to make timely and complete plans. The information on water systems will be critical to the execution of the project to avoid hindering efficiency and compromising safety (Haraway, 2010). For example, with the knowledge of where and when water will be available, a fire extinguishing company will be able to lay out a complete and timely plan of what shall be needed in the event. In conclusion, knowledge of water-only systems plays a crucial role in determining the objectives to be set, the strategies to be laid and the tactics to be applied in the case of emergencies. The knowledge enables the plan to be timely, accurate and

Knowledge of An Organisation Research Proposal Example | Topics and Well Written Essays - 2000 words

Knowledge of An Organisation - Research Proposal Example nt position in this as they are the real â€Å"knowledge producers† and hence any new knowledge that a company looks for is produced courtesy through these people. (Rocca, 1992) Competitive success is basically commanded by the companys capability to harness and indeed develop new forms of knowledge, gained either by observation or by experience attained, which can be called as assets that in turn create the required â€Å"core competencies† of the said organization. While these competencies do exist in many forms, learning on the part of a particular company plays a pivotal role, which eventually ventures into other resources of knowledge to generate high-class and exceptional showing from the company’s employees. (Dunn, 2001) Core competencies, which usually flow out of a company, provide characteristic benefits to both the customers as well as any other individuals attached with it. These are generally espied as being the foundation of forming a competitive advantage within the said company. It is quite true that there is a host of ways in which new knowledge within a company is facilitated within its ranks. The need here is to classify the m with respect to their importance, which include the cultural infrastructure can be changed within a company so as to gather some proportion to the fact of the actual remains that have to be taken care of in the company and in its employees’ minds. It demands idealization and disclosure of everlasting knowledge that is created over a certain period of time. This usually requires basic changes to already set cultural notions in companies and more so in the minds of their employees. (Fahy, 1996) Also operational infrastructure is changed through human resources organizational practices that are managed and received by the employees and other people in a different way altogether. A basic revamp of a knowledge-centered company is required here, which would involve the job ladders, compensations, work locales and command and

Police Supervision and Management Complete Unit 3 Essay

Police Supervision and Management Complete Unit 3 - Essay Example Efficiency is the achievement of a given task using the least cost or resources possible. To calculate efficiency, the input must be compared to the output. The cost of input can be estimated, but the output of police may not be readily determined. Nevertheless, for departmental success, the police must perform to a give high output and in turn a high efficiency, which translates to high productivity. Effectiveness refers to the proper performance of tasks to meet the program goals. When police officers are assigned duties, supervisors must make follow-ups to ensure their effectiveness. This confirms why effectiveness is critical in productivity measurement. Equity is the quality of services delivered to the community by police. Timely response, enough patrol units, and equal services to all are some measures of equity. Thus, quality of police services to the community is a measure of their performance. Accountability is the state of being answerable to whether resources are used for the intended purpose or not. Hence, proper use of resources can be monitored by frequent productivity and performance measurement (Iannone, Iannone, & Bernstein, 2009). It is the duty of supervisors to evaluate subordinates’ performance. In regard to this question, the principal issues associated with the ability of supervisors to evaluate subordinates. Also, insights on things that can be applied to minimize the effect of errors in performance ratings will be provided. Some of the methods used in performance evaluation in an agency of law enforcement or a correctional facility will be stated, with their benefits and drawbacks. The main issues associated with the ability of supervisors to evaluate subordinates are Citizen Surveys, Planning and Problem Solving, CompStat, and Subordinates Rating. Approaches employed to minimize rater errors include rater training, enhanced observational skills, use of a

Advertising and Semiotics Essay Example | Topics and Well Written Essays - 1250 words

Advertising and Semiotics - Essay Example Semiotics, in an overview, is the study of the production of meanings from sign-systems, in both linguistic and non-linguistic manner (Hawkes, 1977). Distinctly, traditions of inquiry (human) form a more general science of signs. The scope of semiotics goes beyond spoken or written language to other kinds of communicative systems. Examples are semiotic uses in cinema (making movies), advertising (print ad and catchy commercials), gesture (hand manners), and cuisine (a finished product that tickles the taste buds before it even touches your mouth and eats it). It is, therefore, a complex process of signifying and suggestive subtleties. The American philosopher C.S. Peirce (1839-1914) founded Semiotics and independently by the Swiss linguist Ferdinand de Saussure (1857-1913) who has prepared the principles and concepts and the distinction between signifier and signified and between langue and parole as described in the Georgetown archives. Forming the basis of structuralism and its thrust toward literature, de Saussure became furthermore influential by this discipline. Peirce however, used a different set of terms to describe sign functions, which for him were a â€Å"conceptual† progression continually â€Å"unfolding and unending† (what he termed â€Å"unlimited semiosis†, the chain of meaning-making by new signs interpreting a prior sign or set of signs). But for social scrutiny, both school of thoughts on semiotics isolated sign functions. This reveals a set-up of relationships through the intricate social use – because cultures are fashioned through language, and language mediates o r is a way of knowing things, interpreting and representing the true value and is made available when signs and sign systems are then collectively used effectively in our daily communication. Prominence in terms of shared conventions and codes like the level of expression for the signifier (â€Å"the untouched impression  Ã‚  of speech sounds or the visual impression of written characters and images†) and the signified (â€Å"the level of content or value, what is associated with the signifier in a language†) is the gist of de Saussure’s doctrine and concepts.

The TJX company Essay Example for Free

The TJX company Essay The company used Wired Equivalent Privacy encryption system to handle their client’s credit and debit card information. This system was very easy for any hacker to gain access to people’s information. It was completely out of date and did not encrypt anything within the company, which made it more vulnerable. They did not install firewall security correctly. TJX had purchased many other security programs that were not properly installed. They kept customer’s information in their system longer than what is required by law. TJX could have switched to WiFi Protected Access (WPA) to encrypt their client’s personal data information, but failed to do so. This system is much more sophisticated that the previous system and it encrypted everyone’s information, because it was more complex. Firewalls should have been installed correctly because it could have been prevented and would have saved the company the embarrassment of knowing that their system was not safe. This data should have been protected when transferring information over a wireless connection. The business effect of TJX’s data loss will cost them significantly. Because of their incompetence of not installing the proper software needed to ensure customer’s information, this will cost them $202 million to deal with the theft and the lawsuits brought on. They agreed to strengthen their system security and agreed to have third-party auditors to check their security features every 2 years, for the next 20 years. There was research conducted by a company called Forrester Research, which estimated that their business would cost them $1 billion for the next five years. This finding was based on the cost of additional marketing, security upgrades, consultants, and attorney fees. The moral dimension that may be applied is the fact that they need to ensure that the customer’s information is secure and encrypted. The next thing for the company is to take full responsibility for the data loss when they could have taken the simple measures of doing so.

Effective Human Resources Leadership for Nursing Home and Assisted Living Facilities Essay Example for Free

Effective Human Resources Leadership for Nursing Home and Assisted Living Facilities Essay Management Style for Assisted Living and Nursing Home Facilities Human Resource Management in Healthcare Organizations The type of organization I chose to discuss is an independent the assisted living facility and nursing home. They both provide some of the same functions, although the name of the facility may be slightly different. While these are separate types of organizations now, in the future, they will blend due to the fact that the longer the clientele is a â€Å"resident† of the Assisted Living Facility (ALF), the more likely they will be in need of full-time nursing care. (NursingCenter). I chose this particular type of organization because it is one that I am interested in due to the fact that such a large portion of our population will be served by these organizations in the near future and for some time to come based on our aging population statistics. Forty-two percent of the population that lives until the age of seventy will spend time in a nursing home before they die. (Knickman). Residents, or patients, in those facilities will receive services from a variety of providers like physical and occupational therapists, medication management for mental and physical ailments and perhaps social service support services as they move toward the nursing home in lieu of assistance from family members when they have none to call for assistance. Because the environment is clinical and service oriented over longer periods of time, it is important to examine what kind(s) of management style is successful in order to manage the intensive daily clinical needs and the ongoing relationships that develop among the staff and residents. One report on the study of leadership styles suited for nursing homes and assisted living facilities reported that a consensus leadership style had a strong association with quality of care. (Castle). Models indicate that consensus leadership style is also the best approach in limiting staff turnover, which is essential in how the residents rate their satisfaction of service. (Donoghue). Consensus management style is not a majority vote. After management has  reached a decision, consensus approach seeks to determine if all the team members find it acceptable and if they are in support of the decision. In this management style we would ask what could be changed in order to obtain staff support. All members of the group should feel that their ideas and views were heard and that they heard the others in the group as well. The idea is that the team will support the management because decisions were arrived at fairly. (Mayoclinic). To meet all the demands of infection control, government regulations, service to the residents, clinicians, families and inherent risks associated with the geriatric population, management must not only be task oriented, but people-centered. Management must develop clear and effective strategic plans, but with a humanistic approach of consensus so that all the team members that serve the clientele are happy and effective. It is truly an environment where management must foster employee relations which will decrease risk, and improve patient satisfaction which should in turn also reduce marketing needs as each point of contact that the staff has with a family member is also an ambient sales opportunity. In order to meet the patient needs in such a high demand environment where a majority of the time the patient/customer is in contact with a lower educated, less clinical staff such as a certified nurse assistant making a low wage, that staff must have a voice to understand that they make a huge impact on the organization. When they feel valuable, the organization will run much more smoothly. My first job and customer training out of high school was working the front desk of a four star hotel. We were the lowest paid on the totem pole, but management and human resources through incentive programs and awards recognized our achievements and solicited our input of ideas at all times. WORKS CITED Castle, N., Decker, F. (2011), Top Management Leadership Style and Quality of Care in Nursing Homes. doi: 10.1093/geront/gnr064. Epub 2011 Jun 30. Donoghue C, Castle NG, (2009), Leadership Styles of Nursing Home Administrators and Their Association with Staff Turnover, doi: 10.1093/geront/gnp021. Epub 2009 Mar 27. Knickman JR, Snell EK, (2002), The 2030 problem: Caring for Aging Baby Boomers. Retrieved from http://www.ncbi.nlm.nih.gov/pubmed/12236388 Kreofsky, B., Vrtiska T., Rego S., Lewis T., Chihak A., Spurrier B., Larusso N., Farrugia G. (2011), Using Innovative Idea Management Tools in a Large Health Care Organization: Lessons Learned. Retrieved from http://www.mayo.edu/mayo-edu-docs/center-for-innovation-documents/wp-cfi-lessons.pdf Nursing Center. Nursingcenter.com. N.p. n.d. Web. 1 Sept 2013. Olson, Dana. (2007). Effective leadership in long term care: the need and the opportunity. Retrieved from http://www.achca.org/content/pdf /ACHCA_Leadership_Need_and_Opportunity_Paper_Dana-Olson.pdf

Retail pharmaceutical industry and its challenges

Retail pharmaceutical industry and its challenges In times of global economic recession, retailers will need to be more vigilant in meeting consumers demands to remain viable in the ever more competitive market. Retail pharmacy in Malaysia are faced with unique set of challenges deriving from historical past and cultural practices to consumers lifestyle changes. Therefore there is a need for retail pharmacy operators to re-evaluate existing marketing plans by means of understanding current market condition and observing future trend. Then recalibrate their marketing plans and strategies to reposition themselves securely in the market. 1.1 Objective The report aims to provide an overview retail pharmacy industry and evaluate factors that propel and restrain the market, government policies, sales trends, potential growth and market outlook. Challenges related to the pharmaceutical retail sector will be outlined and assessed, and insights into marketing plans being deployed to tap into available market opportunities in Malaysia will also be discussed. 1.2 Overview : Retailing in Malaysia Malaysia retailing environment has undergone a continuous and marked change over the years. The nation has been classified by the World Bank as a upper-middle income country with middle-income household making up more than 50% in 2007. Between 2004 and 2005, according to the Department of Statistics Malaysia, on an average, the urban household spent 1.8 times more than its rural counterparts that is about USD 735 (MYR2,285) monthly and USD 428 (MYR1,301) monthly respectively. By 2015, according to UN data, the urban population is forecasted to account for approximately 76% of the total population (Euromonitor 2010). Retail sales will likely benefit from this. According to Q4 BMI Malaysia Retail Report, it projected that retail sales will increase from USD 43.65 billion (MYR 153.76 billion) in 2010 to USD 71.44 billion (MYR 251.63 billion) by the end of the forecast period. The key factors supporting this forecast is due to low unemployment rate, rising disposable incomes and a strong tourism industry. BMI forecasts Over-the-counter (OTC) pharmaceutical sales to grow from USD 404million in 2010 to USD557million which translates to 38% increase therefore elicit a positive effect on retail pharmacy. 1.2.1 Retail Pharmacy in Malaysia Malaysia total healthcare expenditure in 2009 exceeded USD 7 billion Figure 1.0, and is projected to surpass USD 10 billion by 2020. Malaysia ranks fifth among the Asian nations in terms of healthcare expenditure and is projected to grow approximately 13% yearly (Frost Sullivan 2008). Retail pharmacy sector contributes 17% of the total expenditure only due to restrictions pertaining to government policies, profession workforce, and population perception. The retail pharmacy sector can be described using organization size and product/service mix criteria. Sole units are comprised primarily of independent pharmacies, usually owned by pharmacists. Multiple-unit pharmacy organizations, or chains, can be divided into small chain and large chain (e.g. 30 or more units). Besides organization size, the retail pharmacy sector can also be characterized by the product/service mix of the organization. Some traditional categories include, supermarket (e.g. AEON), and, beauty and healthcare stores (e.g. Guardian, Watsons). Pure drug store is virtually non-existent in the Malaysian retail pharmacy sector because pharmaceutical products can be sold and dispensed by medical practitioners as well pharmacists. Consequently, this policy does not encouraged the setting up of pure drug store in Malaysia. Therefore, current retail pharmacies stores usually offer both pharmaceutical and non-pharmaceutical product/services to maintain viable in the market. The major players in the Malaysian retail pharmacy scene are large multinational corporations such as GCH Retail (M) Sdn Bhd and Watsons Personal Care Store whereas local companies include Caring Pharmacy and Trustz Pharmacy, and a plethora of small independently operated pharmacies Figure 2.0. In 2009, the multinationals, GCHs Guardian and Watsons collectively dominated 54% of the total market share whilst 46% was divided among local retail pharmacies as shown above (Euromonitor 2010). Generally experienced in dealing with large industries, these multinational corporations compared to the domestic counterparts, have the experties in handling processing, packaging, logistics, inventory management etc. In addition, they have the advantages of economies of scale, retailing of in-house brand, increase in market profit and share, and wider discount parameter for retail healthcare products. 2.0 Current Market Status 2.1 External and Internal Factors Influencing Retailers Marketing Strategies The spillover from the subprime mortgage crisis has badly affected the global economies and Malaysias economy has not been spared too. In 2009, retailing current value growth (CVG) showed a decreased compared to 2008 but still at a positive pace (Euromonitor 2010). In 2010, real GDP growth is expected at 5.7% supported by stronger exports. Increased spending by private consumers as a result of improving labour market conditions will soon strengthen domestic demand (Euromonitor 2010). GDP forecast was reevaluated in May 2009 from 4% to 5% (Euromonitor 2010). Though consumer confidence dwindled, spending on health care continues to be a priority within the consumers household as seen in Figure 3.0. Consumers are still willing to spend a little bit more during promotional period or turned to cheaper alternatives such as mid-priced/economical in-house brands or generic medications. Ongoing urbanization trend, higher education levels and better living standards have generated greater interest among consumers regarding self-medication. This further strengthened the importance of retail pharmacy stores as consumers are able to acquire OTC healthcare, nutritional products and prescription drugs from them. Overall trend of the retail pharmacy sector is gearing towards the sales of generics and OTCs. Profit derives from generics is generally higher compared to branded/innovator products (Shafie Hassali 2008). However, sales of non-prescription products such as OTCs, TCMs, vitamins and supplements are still the main contributor to the retail pharmacys revenue at 79%. Having said so, retailers still need to employ different marketing strategies to distinguish themselves from existing competitors and attempt to reposition themselves as market leaders some successful while some struggled. Strategies pertaining to each of the different type of organizations will be further discussed as follow: 2.2 Strategies Employed by Multinational Corporation The multinationals such as Guardian and Watsons have taken a broad spectrum approach by attempting to diversify from traditional dispensing services common to the concept of a pharmacy, into a wider market segments such as general health and beauty care. The retailers responded by engaging in regular promotions and extended sales period to encourage spending and offering a combination of both pharmaceutical services with beauty care. Rapid expansion strategies undertaken by leading chained retailers resulted in a substantial escalation in the chained store numbers in the nation. 2009 saw a slight improvement in the average selling space per outlet of beauty and health specialist retailers especially in larger shopping malls than standalone establishments. Survey has shown that these are the places where the crowd/consumers prefer. Variety in choices/shops and competitive price products are some of the factors that attracts them. Most beauty and health specialist retailers launch their retail chains in Klang Valley. This is largely due to greater purchasing power among urban consumers. Nonetheless, beauty and health specialist retailers are also expanding outside Klang Valley in order to serve the rising population and growing purchasing power of consumers in East Malaysia and secondary states. Launching of budget in-house brand is to cover a wider range of consumer segment. 2.2.1 Guardian : Target Market, Product Services, and Promotion GCH Retail (M) Sdn Bhd is a wholly-owned subsidiary of a Hong Kong based Dairy Farm International Holdings Ltd. It is 78% owned by the Jardine Matheson Group, which is listed on the FTSE Stock Exchange and also listed on the Singapore Straits and Bermuda Stock Exchanges (Euromonitor 2010). In Malaysia, the company is involved in the operation of Guardian pharmacy, Cold Storage supermarket and Giant hypermarket outlets. In 2009, as a result of its aggressive expansion, 20 new Guardian outlets were added, and promotions including daily specials has boosted the companys pharmaceutical market share to 35% Figure 2.0, occupying the largest portion of the retail pharmacy market segment. Guardian retailing format is gradually becoming popular in Malaysia. For instance, Guardian spearheaded the concept of  modern retail pharmacy by providing professional consultation and service by registered pharmacists, plus holistic health and personal care solution. In response to the Malaysian governments support initiatives designed to spur small and medium sized enterprises (SMEs) in Malaysia, most of Guardian in-house brands are source and manufactured locally. Therefore, it is able to offer quality products at very affordable price targeting at all consumer segments and is expected to continue to source and develop wider products range. Guardian is aggressive in promoting its in-house brand products by advertising and promotions. For instance, Guardian dedicated half a page or full-page advertisements in their in-store brochures or leaflets for their in-house brand products. GCH Retails share of in-house brand products has been growing steadily largely due to developing brand recognition as well as the wider range of items available. External and Internal Analysis (Guardian) External Internal Threats Economic slowdown Decentralized marketing function: inconsistent brand image Weaknesses Retracted consumer spending Increased rivalry between competitors Opportunities Import/Export: Malaysian Ringgit vs Hong Kong Dollar Good management: able to respond to market change Strength Change in consumers spending pattern Both external and internal factors how the company decides to operate. The external factors will be same for all market players. 2.2.2 Watsons : Target Market, Product Services, and Promotion Watsons Personal Care Stores (WPCS), being the largest beauty and health retail chain in Asia, is a subsidiary of the AS Watson Group based in Hong Kong and wholly owned by Hutchison Whampoa Ltd. WPCS has been in Malaysia since 1994 and is considered one of the most accomplished personal care chain stores (Euromonitor 2010). Following the successful merger and acquisition of Apex Pharmacy Sdn Bhd in Jun 2005, WPCS has 211 outlets nationwide. In 2009 due to its extensive stores expansion and merger , its pharmaceutical value share managed to increase to 19% Figure 2.0 of the entire pharmaceutical retailing in Malaysia.WPCS still remains the largest community pharmacy retail chain in Malaysia. To support and reinforce its image positioning Watsons employs promotional pricing, selling list prices then running price-off sales periodically, continuous marketing efforts and promotions such as television advertisements, complimentary beauty and health information to consumers, and storewide 20% discount campaign. Moreover, WPCS products are competitively priced and carry quality in-house brand products which are usually cheaper by 20% to 25% below manufacturers brand in the same product range. Its in-house brand lines consist of a large proportion of skin-care products, hair care, OTC healthcare products, toiletries, bottled mineral water, electrical items designed to meet the needs of the mass consumers . To further promotes its in-house brands, it has dedicated more shelf space in-store for them. Coupled with growing brand recognition and wider range of products to cater for all segments of consumers, this marketing trend may continue in future. External and Internal Analysis (Watsons) External Internal Threats Economic slowdown Over expansion resulting in dissipated consumer services Weaknesses Retracted consumer spending Increased rivalry between competitors Opportunities Import/Export: Malaysian Ringgit vs Hong Kong Dollar Extensive outlet coverage nationwide Strength Change in consumers spending pattern 2.3 Strategies Employed by Small Retail Phamacy Marketing model of smaller retail pharmacies focus on establishing good rapport with its customer base by providing individually customized pharmaceutical services for their clients according to their needs and wants, Furthermore, they also provide extended after working hour services for the convenience of their customers, to access to pharmaceutical items and advice. Loyalty marketing is also introduced to maintain or expand their customer base in light of even more competitive environment. This model is gaining popularity in Malaysia and is already established in Europe, Australia and Canada. Specialized services exclusive to pharmacy such as pre-packed dosettes medications (to ensure better compliance to medicine), insulin dose adjustments for uncontrolled diabetes management and methadone replacement therapy for heroin dependent patient, targeting a unique consumer segment is gradually incorporated into their marketing plans. 2.3.1 Caring : Target Market, Product Services, and Promotion Caring Pharmacy Sdn Bhd is a group of pharmacies under one banner collectively shares the same supply and inventory management similar to that of chain stores, however each outlets are independently owned and operated by pharmacists. Caring Group currently have 46 registered pharmacists operating 40 outlets in Klang valley. Therefore giving the Group the highest number of pharmacist to outlet ratio among retail pharmacy operators in Malaysia. With market share of 12% in 2009 Figure 2.0, Caring is fast emerging as one of the most established local community retail pharmacy. Providing extended hour services from the early hours up to midnight proved to be a potent marketing strategy in establishing its market share as it provides time flexibility to consumers. Caring offers professional consultation by registered pharmacists on uncomplicated ailments and medication management solutions such as pre-packed medications for consumers convenience. The group has been actively promoting its pharmacist consultation service. For instance, public awareness talks by pharmacists on health topics such as hypertension, diabetes, weight-management etc. are frequently organized. Launched in 2006, the first pharmacy reward program as a points accumulation and gift redemption card with Malaysias premier multi-party loyalty program BonusLink, enabled Caring to establish closer contact with their regular clients. External and Internal Analysis (Caring) External Internal Threats Economic slowdown Too focused on domestic/localization growth Weaknesses Retracted consumer spending Increased rivalry between competitors Opportunities Change in consumers spending pattern Good corporate core value: pharmacist service for all consumer segments Strength 3.0 Marketing Strategies 3.0 Strategic Recommendation For the Retail Pharmacy Industry Global economy remained sluggish in 2009, likewise in Malaysia. Even though consumer spending has retracted in Malaysia, where healthcare is concerned, consumers are still spending. Retail pharmacy registered an increment in sales of 0.2% for 2009 against 2008 Figure 3.0. 3.1 Marketing Mix Strategy Target consumers Promotion mix Sales promotion Advertising Sales force Public relations Direct online marketing Offer mix Product Services Prices Adapted from Marketing: An Introduction from an Asian Perspective ( Kotler et al. 2006) 3.2 Target Consumers : Population Demographic Outlook and Lifestyle Trend According to United Nations Department of Economic and Social Affairs, in 2007 Malaysias population was just over 27 million and by 2015 it will be more than 30.7 million. In addition, nearly 60% of Malaysian is below the age of 30 in 2007 (Euromonitor 2010). Needs and wants of consumers changes with age. Marketers must use different marketing approaches for different age and life-cycle groups. The mature segment of the population in Malaysia, are usually relatively established in terms of financial, family and home and more aware of their health status. Marketers needs to woo this segment consumer by employing positive images and appeals. This segment will be the key buyers of medical and health-related products and services, including pharmaceuticals and OTC drugs, vitamins and dietary supplements, health drinks and medical equipment. While there will be new emphasis on products for mature consumers, younger consumers will still remain a potent force since they made up half the population in Malaysia by 2015. They are more savvy, health conscious and more willing to try new products thus exercising significant purchasing power and driving continuing demand for the wide range of youth oriented products. Hence, this will spur demand for core healthcare products and influence sales in tangential sectors such as food and beverages, and healthcare services. 3.3 Offer Mix : Product Portfolio Adjustment and Pricing Tactic 3.3.1 Product Portfolio Adjustment Consumers remained largely loyal to established brands mainly because these brands are trusted names that consumers used to purchase or are just comfortable with its effectiveness. Coupled with strict registration requirements in Malaysia for all medicines, either branded or generics, in-house brand is unlikely to perform well in certain healthcare lines such as oral analgesics, cough, cold and allergy but may do well in other health product category. For example, in-house brand such as wound care, vitamin and supplements are projected to grow due to regional disease outbreak and economic slowdown. As living costs, including healthcare costs increases, consumers will be more adventurous to try out economical in-house brand products and self-medicate. Using the pull and push marketing strategy, potential consumers will come to understand the helpfulness of vitamins and dietary supplements as preventative measures against environment, diet, importance of taking balance nutrition and age-related ailments such as joint and back pain, immune systems, osteoporosis etc. Personal selling and sales promotion will be expected to heightened awareness of in-house brand products. Marketers need to expand their consumer healthcare product ranges in order to maintain competitive in the market. Figure 4.0 shows that in-house brand product line will continue to grow. Therefore, marketers should focus on marketing in-house brand products such as topical analgesics, antipruritics, other wound treatments, vitamins and dietary supplements, that enjoy strong demand. 3.3.2 Pricing Tactic Consumers will be shopping around for the best deals. It is not necessary for retailers to cut list prices, but may offer more short termed price promotions, lower quantity threshold discounts, provide credit to long-standing customers, and more aggressively price smaller pack sizes. In tough times, price cuts attract more consumer support than promotions such as mail in offers and sweepstakes. 3.4 Promotion Mix : Conventional Advertising and Online Marketing 3.4.1 Conventional Advertising Despite the growth of electronic communications, printed newsletter and television still play an important role in Malaysians daily life and their pursuit of information and entertainment. As shown in Figure 5.0, printed adspend dominated 54% followed by television adspend at 37% of the total adspend respectively for the year 2009. Major newspapers include three English-language dailies, two Malay-language dailies, five Chinese-language dailies, and two Tamil-language dailies. The Malaysian has a wide range of magazines covering lifestyle, fashion, business, and special interest topics such as fishing, motoring, health and wellness and childcare. Magazines in Malaysia are usually published on a fortnight or monthly basis and are available via subscription, at retail outlets, convenience shops and small grocery stores. Although there seems to be a slight plateau Figure 6.0, conventional printed media will still be the medium of choice currently to disseminate promotional information for pharmacy retailers. 3.4.2 Online Marketing The internet has had a significant impact on Malaysia over the past several years. The number of internet users grew from nearly five million users in 2000 to more than 12 million users in 2007, reflecting growth of 144%. Just as significantly, the household penetration rate of personal computers in Malaysia increased from 13.5% in 1995 to 34.7% in 2007. Tethered with such growth, online adspend recorded 72% spike growth from 2007-2009, and is expected to continue capturing readership share at the expense of printed media, in-line with household penetration rate of internet enabled computers increases in Malaysia. Mobile advertising will be in vogue as internet handheld devices gains market penetration, particularly among the younger population. Advertising platforms such as Apples iAd is a prime example of cutting-edge mobile advertising where advertisements are not just informative but interactive as well. Advertisements of this kind, can be updated real time by retailers with short-term sales promotion similar to Malaysia Airlines lunch-hour flight deals or provide interactive online shopping experience, will revolutionize conventional concept of promotional advertising. Pharmacy retailers can tap into this market and formulate marketing plans unique to loyal mobile shoppers. Conventional in-store consumers are bombarded with too much product information creating confusion thus delaying purchases. Retailers and manufacturers should collaborate to satisfy consumers needs such as using attractive colors and creating simplistic product packaging to facilitate consumers search for healthcare products. Hence, online advertising and internet retailing is expected to increase. This will have an impact on how retailers attempt to reach Malaysian consumers and, in a less significant but growing way, on how Malaysians shop. 4.0 Conclusion Consumers in Malaysia are changing their healthcare shopping behavior in various ways. While many opted for other more economical retailers, there are some who remained loyal to their preferred retailers. They are more comfortable in seeking out deals and using coupons, and will purchase both in-house brands or branded products whichever provides the best value. Definition of value is also changing. Previously, value is often perceived as quality and options, but now this is synonymous with price, value will mean that consumers get what they want at the best possible price. Pharmacy retailers can capitalize on consumers needs by providing increased personalized marketing and shopping experience. Consumers are also seen shifting towards meaningful and unique shopping experience, particularly in purchasing healthcare items. 4.1 Consumer In Charge Consumers know what they want and many will go the distance in search of the best offers; some consumers, due to their lifestyle fluidity simply require products that satisfy their needs. By giving consumers multiple product choices at different price and benefit levels, brands especially in-house brand, can be capitalized by using different marketing strategies to make them to stand out from the crowd. Mobile shopping, will be the next frontier for retailers to venture into as on-the-go consumers will emphasize on shopping convenience and speed of transactions. 4.2 Retailers Diversity and Rebrand to Stay Relevant Pharmacy retailers diversifying into in-house product line need to factor in consumers shopping preference on established branded healthcare products when formulating in-house product marketing plans. Many consumers maintained loyalty to established brands due to familiarity to a product or confident with its effectiveness. New and improve in-house product lines with convenience in mind such as topical analgesics and sachet digestive remedies, will appeal to consumers particularly the younger customers. Retailers may need to revamp certain product lines with new design, improve in-house brand offers and promote them with a compelling ad-campaign, to appeal to target consumers. 4.3 Future of Retail Pharmacy in Malaysia Retail pharmacy landscape is shifting largely attributed to economic changes, the growth of online retailing and more recently mobile commerce. With increasing use of smart handheld devices in Malaysia, mobile advertising and commerce is projected to grow substantially. Retailers will have to employ a multi-channel marketing approach. Online retailing will provide a platform for retailers to disseminate unique and targeted product offers for consumers to research, plan their shopping trips and ultimately attract consumers into stores. Consumers will also look for premium service coupled with simplified shopping experience in terms of product availability and ease of locating the products. Now more than ever, consumers are becoming more sophisticated and informed in making choices.They desire to know the origin of the product, what they are made of and how their lives can be improved with them. In general, future consumer wants a simplified, personalized and meaningful shopping experi ence with a focus on value. In summation, regardless of the organization size and retail focus, marketers must have the foresight to recognize change and take advantage of it by shifting its resources in line with market trends.

Substance Abuse and Chemical Dependency Essay -- Drugs Social Issues D

Substance Abuse and Chemical Dependency Substance abuse is the improper use of chemicals that can alter the way one’s mind and body functions (TCC). In most cases, these chemicals would be referred to as a drug. Substance abuse can and may lead to chemical dependency or addiction. Dependence is the development of tolerance to chemicals which leads to symptoms of withdrawal. Substance abuse is a process that reflects a complicated interaction between the individual, the abused substance, and society (wikipedia.org). The leading cause of substance abuse or dependency is drug use in general. If you were to ask a drug user to tell you why they used drugs, they would most likely tell you that they use them to make themselves feel good. This could be a good explanation, for drugs act mainly on the limbic system in the center of your brain—commonly referred to as â€Å"the pleasure center.† (freevibe.com p1) Drugs are often ingested to alter one’s feelings, or to help someone cope with a mishap, but the problem is, people can’t stay â€Å"high† forever. For Instance, drug use does not change the situation. Sooner or later, a person must deal with their misfortunes. Some people use drugs to fit in or to hide their insecurities, but many do not realize that drug abuse can isolate them from their family and friends. Certain people use them because they are bored and seeking excitement, while others just want to relax or escape stress. Drug use is not a successful way to escape one’s ...

Charles Dickens Great Expectations :: Great Expectations Essays

Charles Dickens' Great Expectations When you first meet Heathcliff he is a person that is uncommunicative and difficult to talk to at the age of 8. My impression of him is that he is very shy. He seems to do whatever anyone says, especially his foster parents, they have total control over him, even though his foster parents aren't really too caring about him. His personality, I think, seems odd, he is quiet and boring, but also he has made good friends with Cathy and they soon fall in love. But with everyone else he is quiet, and his slaved for work. The kind of life I think he had before he came to Wuthering Heights, was that his parents abused him, as he sometimes got into trouble and was cheeky to his parents, but then again I think he was the type who had no friends, a loner, just stayed in his room all the time. I don't think his parents cared about him, so they fostered him out. Also he complained a lot, moaned, just what normal kids do, but his parents couldn't stand it. Now that he has foster parents, I don't think he is the kid he used to be, his mean foster parents really bully him - because he seems to be doing lots of work where as the other children aren't, so really they are just picking on him. After Mr Earnshaw died, Hindley decides to recall his old hatred, and he turns into an evil man. He turns Heathcliff into a labourer on the farm. His hatred towards Heathcliff grows, and decides to forbid him seeing his loved one Cathy. I don't think this treatment was fair as he seemed to be nice to Heathcliff and treated him with respect - the reason I think that Hindley decided to awaken his hatred and throw it all towards Heathcliff is because Hindley needed someone who was known by Mr Earnshaw, so it was Heathcliff who was chosen for this punishment, while Mr Earnshaw was alive, also I think that Hindley wasn't the way he was now is because was scared of Mr Earnshaw and since Heathcliff is his son he turned it all on him. But when he did die, Hindleys revived hatred seems to make him want to own Heathcliff. And he cannot do anything about this treatment, except plan his revenge on Hindley. Around Christmas Heathcliff wants to be more responsible, so he tries to not cause trouble, but Edgar is really unfair to him and insults him inadvertently 'I wonder they don't make his head ache.

Reflection Discussion

What do you wish you would have learned? The Africa Map project was an extremely enjoyable and educational experience. I learned a lot about my country relation to the U. S. , African countries, and other continents. It was also eye-opening and altered my once stereo-typical view of Africa. African countries have functional governments and economic systems similar to the United States.Of course some governments are more â€Å"dictating† than others, but it is important to remember that Africa is not a completely disease filled, desert/jungle like land. I learned a lot about the central region of Africa and how African regions can generally be identified by the European powers that ran them during the time of colonialism. The amount of land that the Europeans ruled over is somewhat ridiculous, but I guess It all shapes Africa Into what It Is today. I also learned that colonial rule has had a big Influence on culture.National languages of the countries are many times that of the European power that once ruled It. For example In the central region, common languages are Spanish and French. Spain, France, and Portugal ruled many of the countries in this region. Current government and economic standings were fun to research. I feel more confident on my knowledge of Africa and feel that I can speak more politically correct about the continent. I do wish I could have learned more about the other regions of Africa.It understand we have to know some general things about all the countries by reading the interactive map, but f there were more assignments that blended region relations I'd be very interested. Important to remember that Africa is not a completely disease filled, desert/Jungle important to remember that Africa is not a completely disease filled, desert/]Engle ridiculous, but I guess it all shapes Africa into what it is today. I also learned that colonial rule has had a big influence on culture. National languages of the countries are many times that of the European power that once ruled it. For example in the

Analyzing the Syllogisms

All college students are required to take a Humanities class.Critical Thinking is a Humanities class.All college students take Critical Thinking.  This syllogism is inductive. I believe this to be true because one of the premises is probable; it is possible for the conclusion to be false. Students may take a humanity class other than critical thinking. I do not think this syllogism is deductively valid because one of the premises may not be true and that could make the conclusion is false. The premises are: All college students are required to take a Humanities class, and all college students take Critical Thinking. The conclusion is critical thinking is a humanities class. Syllogism 2All college students study. Ernie is a college student. Therefore, Ernie studies. This syllogism is deductive. I believe this to be true because it is formed from general to particular and general truth applies. This syllogism is deductively valid because the premises are true causing the conclusion t o be true. Premises: All college students study and Ernie is a college student. Conclusion, Therefore, Ernie studies.Syllogism 3All college students attend class. Cindy attends class. Therefore, Cindy is a college student. This syllogism is deductive. This is deductive because the conclusion is true based on premises that are true or accepted as true. This is deductively valid because all true premises led to a true conclusion. Premises: All college students attend class and Cindy attends class. Conclusion: Therefore, Cindy is a college student.Syllogism 4Two girls submit an assignment, The two submissions are identical, Therefore, two girls worked together on their assignment.

Organizational Quality Improvement

Various methodologies exist for the integration of quality improvement strategies into performance improvement measures. With concepts of total quality management (TQM) and quality improvement (QI) being introduced to health care organizations; administrators have had to decide which methodology is right for the organization. There are numerous methodologies: Six Sigma, Lean, and Customer Inspired Quality. Each has its own pros and cons. A key component of quality improvement is the technology that gathers and compares the data that the quality improvement measure produces.All of the information that is gathered from the technology can be benchmarked against other health care organizations. Numerous methods exist for the integration of quality improvement into the health care setting. The Six Sigma model was pioneered by Motorola. This method focuses on reducing variance through a problem solving approach that will improve the quality of the output. The fundamental objective of the S ix Sigma methodology is the implementation of a measurement based strategy that focuses on process improvement and the reduction of variance.The Six Sigma method does through the DMAIC process (define, measure, analyze, improve, and control). The DMAIC process is an improvement system for existing quality processes that fall below specifications and need to be improved in increments. Lean Thinking was used by Toyota as a key in its success. The Lean method strives to reduce waste and to improve performance through workflow. The Lean method is concerned with driving out waste so that all work adds value to the product and serves the customers’ needs.Lean thinking identifies all steps in a process and identifies them as value-added or non-value-added steps. All non-value-added steps are then removed to prevent waste in the process. Customer Inspired Quality was patented by Shaw Resources in 1992 and this methodology focuses on work processes that have direct impact on the care and services that are provided in a hospital. This method identifies, defines, analyzes, and improves the quality and effectiveness of processes in the health care arena. This method uses techniques from the other methodologies.Pros and cons of QI methods. Pros and cons exist in all of the methods for quality improvement. Some of the pros of the Six Sigma method are: Six Sigma places a heavy importance on leadership and its support for the success of the project, Six Sigma integrates the human elements (culture change, customer focus). The Six Sigma method uses the concept of statistical thinking and encourages the application of proven statistical tools and techniques for reducing variability. The cons of Six Sigma methods are having quality data available. In a new process where there is no data available to begin with can be discouraging.The solutions that Six Sigma proposes are often expensive and only small parts of the solution can be implemented. In Six Sigma methodology the selection of the right project is critical to success. Lean thinking has pros and cons also. Organizations that have adopted Lean double their productivity, cut their production and reduce their inventory that is normally kept on hand. Employees that work in a Lean environment have a clear objective of what is expected of them and are interrupted less. The Customer Inspired quality model deals with the service industries, primarily the Health care industry.The pros of this model are that the process improvement efforts are prioritized from the customers’ perspective. The methodology is service friendly and all of the hospital staff is encouraged to provide their input. This methods con is that the method is structured primarily for health care organizations. Florida Hospital uses the Six Sigma method for quality improvement because it provides the best opportunity to implement best practices that have been identified. Information Technologies for Quality Improvement Informati on technology is a large part of the quality improvement methods that a health care organization uses.Florida Hospital uses Business Objects which is a software company that specializes in business intelligence. Business Objects has components that provide performance management, planning, reporting, query and analysis, and enterprise information management. The Business Objects Enterprise can track report instances that will trigger alerts. These reports are created by Crystal Reports and have parameters that can be modified to perform analysis on the data. The customer can set alerts that trigger when certain conditions are met or not met by the data.The data can be customized to show in charts. Further customization allows the customer the chance to drill down into the data. Other information can be obtained from technology. Information technology allows data to be displayed in a dashboard or a scorecard. Dashboards are tool that monitor the ongoing performance of a process. A da shboard tracks data in real time. Scorecards report on past performances and generally focus on outcomes rather than processes. All of these applications can be used by administrators to track the quality improvement processes of the organization.Administrators can design the scorecards or dashboards to display the information that is important. Benchmarks and Milestones Benchmarking is the process of comparing one’s business processes and performance metrics to industry bests or to best practices from other industries. Benchmarking involves management identifying the best in their industry and comparing the results and processes of those studied to their own results and processes. Benchmarking compares the organization to its competitors and defines how the competition performs better.By better understanding how the competition is meeting their standards, the healthcare organization can then set goals for themselves. Benchmarking can be used to improve patient satisfaction. Using the website hospitalcompare. hhs. gov an organization can see how satisfied their competitors’ patients are. Benchmarking can also be used to improve the core measures that the Joint Commission measures. The outcomes of acute MI, pneumonia, heart failure and surgery can be compared to their own. If the competition is performing better on one of the core measures, the organization can then set their own goal based on the competition.Potential benchmarks that Florida Hospital will strive for are improved core measures at 90% for pneumonia, Acute MI, heart failure and surgical care. Another benchmark that Florida Hospital will strive for is to improve patient safety. The hospital will continue to implement the processes that support the Joint Commission’s National Patient Safety Goals. The hospital will implement CPOE (computerized provider order entry) and the hospital will begin to extend the goals to the ambulatory services. The third benchmark is to enhance the patient experience.The hospital will use the DMAIC model to understand and support the emotional, spiritual, and clinical needs of the patients. Florida Hospital will use different methods for their performance improvement plans. The hospital will use combinations of Six Sigma and Lean thinking. The hospital will use data from Crystal reports to display balanced scorecards and dashboards. The dashboards will be divided into the Extending Excellence Elements (Team, Clinical, Service, Market, and Finance). The hospital will use this information in conjunction with information from benchmarking data to monitor their quality improvement plan. References Dlugacz, Y. D. (2006). Measuring Health Care Using Data for Operational, Financial, and   Clinical Improvement. San Francisco, CA: Josey-Bass. Florida Hospital. (2010). Florida Hospital Orlando's Most Preferred Hospital. Retrieved from   http://www.floridahospital.com/default.aspx Insititute for Healthcare Improvement. (2010). A resource from the Institute for Healthcare Improvement. Retrieved from http://www.ihi.org/ihi Ransom, E. R., Joshi, M. S.,Nash, D. B., ; Ransom, S. (2008). The Healthcare Quality Book Vision Strategy and Tools (2nd ed.). Chicago, IL: Health Administration Press. U.S. Department of Health ; Human Services. (2010). Hospital Compare. Retrieved from http://www.hospitalcompare.hhs.gov/ United States Department of Veterans Affairs. (2010). Quality Enhancement Research Initiative. Retrieved from http://www.queri.research.va.gov/default.cfm

Experimental Works on the Effects of Metal Forming Speed

Chapter Four Experimental Plants 4.1 Introduction: This chapter will foreground the experimental work conducted to look into the consequence of metal organizing velocity on the backward-forward combined bulge procedure of polygonal and cylindrical cross subdivision cup saloon form components.. Subsequently, an rating of the extrude specimens has been done to analyze the influence of the procedure on the emphasis distribution in lead specimens. The experimental process consisted of the followers: –Material choice for bulge dice, clouts and workpiece readying.Found. The chemical composings workpiece and for dice, cloutsDesign and fabrication of dice of the backward-forward bulge and typesof Pistons used.Determination of the backward-forward bulge parametric quantities.Execution of the backward-forward bulge procedure.4.2 Materials. 4.2.1 Choice of the work-piece: – The note stuff used in this survey for bulge procedure is ( 99.99 % ) commercially pure lead and its chemical composing listed in Table ( 4.3 ) . Lead can be used as a theoretical account for a figure of metals at different strain rates and temperatures because of similarities in footings of Stress-Strain curves. This is utile in the survey of flow metal in the forming procedure. Equally good as its ability to re-crystallization at room temperature its composing is similar to the hot forming procedure for steel which leads to the absence of strain hardening in this metal. Lord has yielded emphasis, which varies in sum between ( 6-8 MPa ) and the temperature runing point is ( 327 Â °C ) [ 10. Lead is a extremely dense, corrosion opposition and really soft ductile stuff. As shown in figure ( 4-1 ) , A grid has been printed in the forepart of the as shown in figure ( 4-2 ) . Tip for mensurating the supplantings of each point after distortion by the burden required for bulge. Figure ( 4-1 ) : the pure leadFigure ( 4-2 ) : he pure lead Before printed grid printed grid Properties of lead in item are given in table 4.1.The thermic belongingss of pure lead 99 % are as shown. Table 4.1Mechanical belongingss of lead from the documentsMechanical belongingssstatusDensity11300 kg/m3298.15 KYoungaˆYs Modulus of Elasticity16000MPaPoisson Ratio0.44Thermal Expansion Coefficient29e-6298.15 KTable 4.2 Thermal Properties from the documents 4.2.2 Determination of stuff belongingss In the present probe pure Lead ( 99 % pure ) is used as work stuff. Different belongingss of lead stuff like flow emphasis, clash factor, etc. are determined utilizing different compaction method. These belongingss are used in upper edge simulation utilizing FORTARN90. In compaction trial, a big sum of distortion can be achieved before break. 4.2.3 Compression trial This is the simplest compaction trials in which a cylinder compressed axially between smooth platens. This gives the same output emphasis at a tensile trial with little strains when home bases are good lubricated. Friction coefficient at the die face additions as the strain addition a specimen spreads out. From compaction trial we flow emphasis of the stuff can be determined. A lead solid cylinders with two halves 40mm diameter and 70mm length is compressed between good lubricated smooth home bases every bit good as in dry status to find the clash coefficient in greased and dry status both. Due to flux of material diameter additions as length lessenings. By turning operation excess stuff removed to acquire initial diameter. The trial is repeated three times and mean true emphasis vs. true strain graph is plotted from unit of ammunition note with cosine and taper dice are besides discussed in this subdivision. Specimens chemical composing proving 4.2.4 Chemical composing of the metal. The metal, which is used in this survey, is ( 99.99 % ) commercially pure lead. The chemical composings of this stuff as shown in listed in Fig 4.3which is found in the computing machine –controlled Iraqi Ministry of Industry and Minerals The State Company for Inspection & A ; Engineering, Rehabilitation ( SIER ) & A ; BY Central Organization for standardisation and Quality Control as shown in listed in fig 4.4 Fig.4.3 the list of concentrations of elements found within the pure lead specimen Fig.4.4 the list of concentrations of elements found within the pure lead specimen. 4.3 Application of Grid The grid can be applied to the specimens by the followers: –Hand composing or scribing: The grids can be made on the specimens by manus or can be scribed by a crisp pointed acerate leaf. To cipher the strains in the specimen at all points each component of the grid will hold to be measured before and after striving. This method can be used for comparatively soft crystalline stuff like plastics.Machine scribing: Grid can be scribed by machine utilizing governing engines for level and cylindrical surfaces. The single elements in the grid may be indistinguishable and measurings need be made merely after striving. Machine scribed grids are used merely when trials are to be carried up to tear.Ink, pulling: Grid can be drawn with ink on theoretical accounts. The thickness of lines should be every bit little as possible to obtain more truth.Rubber togss: For soft, porous stuffs, thin gum elastic togss of 0.2mm diameter can be glued by latex and strain measurings may be made after lad ing.Photo grid method: Grid can be applied photographically by painting a light sensitive emulsion on the surface of the trial specimen, covering the surface with a maestro grid negative, exposing to strong visible radiation, and developing the end point print in the usual mode.4.4 Procedure of work Grid method is one of the methods of strain analysis, which is whole field in nature. In order to find supplantings and strain constituents at given points of randomly shaped surfaces a grid can be engraved on the surface to be studied. This grid acts as a mention component and the alterations that the grid experiences from the undeformed to the distorted conditions can be utilized to find either supplantings or strains. Two troubles are encountered which limit the usage of grids for mensurating distortions ; foremost, the strains to be measured are normally really little, and in most instances the supplanting readings are hard to do with sufficient truth. This is peculiarly true in stress analysis. However, this method is really much suitable for the survey of distortion in stuffs. Second, when the exposure of the grid web are magnified by the microscope, the images of the grid lines are normally ill defined presenting appreciable mistakes into the displacement readings. This method has the advantages that a photographic record of distortions covers the full field of the specimen. This record can be obtained for either inactive, dynamic elastic or fictile distortions. The strain was measured straight. The distance between the grid lines on the theoretical account was measured by a microscope by maintaining the magnification of microscope same before and after extruded. However, the tried pure lead specimens exhibit extremely accurate consequences when the little elastic distortion can be ignored and merely fictile distortions are taken into consideration.to implement a grid of a known constellation upon the specimens.a computing machine –controlled CNC machine, which is operated and found in the Iraqi Ministry of Industry and Minerals –Engineering Qualification and Testing Affairs Division, is utilized in fig ( 4.6. ) Fig ( 4.6 ) the Computer –Controlled CNC Machine and, pure lead specimen with grid. 4.4.1 Description of the computer–controlled CNC machine: The grids require some experience to derive in order to manage the computer-controlled CNC machine easy, therefore the device is consisted of the following chief parts 1-The Operation-panel As shown in fig ( 4.7 ) . The operating panel for the computer-controlled CNC is responsible for all the plans ( run by the DOS operating system ) needed to put to death the machining procedure onto the workpiece and for organizing scenes. Fig ( 4.7 ) The Operation-panel 2-Machining tool: As shown in fig ( 4.8 ) , The CNC MACHINE has some jaw where the machining tool can be fixed, and this is directed by utilizing the co-ordinate scenes found in the operation panel in order to get at the needed machining operation. Fig ( 4.8 ) of Machining tool Pure lead specimen requires some surface finish skyline trial to accomplish before grid execution processes a machining tool that is attached to a dial gage holding an truth about 1. The grid method was used to cipher the supplanting in the X-axis ( u ) and in Y–axis ( V ) . The dimensions of the grid were ( 70 mm?40 millimeter ) and the length of the square is ( 2mm ) as shown in figure ( 4-9 ) . Fig ( 4-9 ) the scan of pure lead specimen after The grid was photographed before and after backward-forward bulge of the pure lead specimens and the measurings of the supplantings was taken by microscope so scan it for all the specimens. Then the strains at the surface squares gird were calculated in the specimen the strains in the specimen at all points each component of the grid will hold to be measured before and after striving. Finally, the consequences and different boundary conditions were compared with upper edge solution consequences The grid was photographic before and after the rhythm of the sample and the measurings of the supplantings was taken by microscope for all the samples In add-on to the usage of the plan compared to the knock -dimensional images Photography are taken before and after distortion and compare the consequences with theoretical consequences as shown in fig ( 4.10 ) for some specimens before and after bulge Fig ( 4.10 ) shown The specimens of lead after bulge with hexangular clout Fig ( 4.11 ) shown The specimens after bulge with round cloutFig ( 4.12 ) The some specimens after bulge 4.5 The experimental work: – Experimental surveies are carried out with a position to compare the experimental consequences with the theoretical 1s obtain from proposed method of analysis, and upper edge method are carried out from commercially machine available for bulge of The dice with cone angle of ( 120 ) and polygonal clouts ( hexangular ) .the machine have three regardful velocity to compression the stuff at ( 0.002,0.00 3,0.004 ) m/s which are used in our survey, Three decrease countries of dies ( 30 % , 0.50 % , ) are used a cylindrical and hexangular Piston diameters of 40 millimeters and 30 millimeter as shown Fig ( 4-8 ) , crown out of the metal and a diameter of 25mm,15 millimeters and 10mm slots so have been a rounding each diameters of the Pistons. Experiments are done for both backward-forward bulge procedure. Commercially available lead is used for workpecies experiment when used low metal steel for organizing dice of the backward-forward bulge procedure. An bulge apparatus for laboratory experi mentation is designed and the chief of the of the backward-forward bulge theoretical account, consists of four parts ; viz. , the container holding a round chamber, the squeeze outing clout, bulge dice holder and the back uping block for the assembly. Fig ( 4.13 ) shown hexangular clout and round clout 4.6 Die design and fabrication The sets of backward – frontward bulge dice ( at three different per centum country decrease ( 0.30,0.50 ) % . ) , are employed for experimentation.by two allow diameter dice 15mm, 25mm with bulge procedure lead, and a cylindrical Piston diameters of 40 millimeters and 35 millimeter and 30 millimeters piston hexangular diameters of 40 millimeters and 35 millimeter and 30 millimeter and for present analysis. The inside informations of the bulge dies are presented in Figures ( 4.12 ) & A ; ( 4.13 ) . Fig ( 4-14 ) OF The parts of dice Fig ( 4-15 ) OF The parts of dice Have been utilizing AUTO-CAD plan for die design as shown in fig ( 4-10 ) and so was manufactured by the workshops of the Iraqi Ministry of Industry and Minerals The State Company for Inspection & A ; Engineering, Rehabilitation ( SIER ) utilizing this operating machine and lathe in add-on to making high- preciseness surface about 0.51?m after it has been carry oning minutess Calories appropriate for the templet and before used. Fig ( 4-16 ) dicedesign by AUTO-CAD plan Figure ( 4-17 ) OF The some parts of dice after design Figure ( 4-18 ) OF The some parts of the dice after fabrication and surface coating operations 4.7 Chemical composing of the metal of the dice parts. The metal, which is used in this survey, commercially low metal steel. The chemical composings of this stuff as shown in listed in Fig ( 4.-16 ) which is found in the computing machine –controlled Iraqi Ministry of Industry and Minerals The State Company for Inspection & A ; Engineering Rehabilitation ( SIER ) Figure 4.19 the list of concentrations of elements found within low metal steel used to decease 1

Week Three Learning Team Reflection

Why and how do we conduct business research? This week in Business Research topics were the purpose of business research; developing appropriate research questions and hypothesis, and identifying dependent and independent variables. Week three has given us a better understanding of how to conduct business research. There are several purposes for business research. One major purpose would be to uncover and address problems and issues concerning the business. Another purpose is to improve strategies and tactics of the business. With business research one could define the strategies, and tactics, monitor them, and refine them. Business research is also used to help increase the knowledge and understanding of the various fields of management (Cooper & Schindler, 2011). Developing the appropriate research questions and hypothesis is crucial in the research process as the well thought out questions will focus the researcher’s attention to the most pertinent aspects of the issue, opportunity or dilemma. Poorly defined questions may cause the research to go in misguided and irrelevant directions. Although there are many types of questions that management can pose during the research process, there are four basic categories of research questions contained in what is known as the management-research question hierarchy (Cooper & Schindler, 2011). These categorical questions are management, research, investigative, and measurement. Each will focus the researcher’s efforts onto a specific aspect of the dilemma. In research, a proposition is a statement made concerning an observable phenomena that can be deemed true or false. This proposition is the foundation of what will be formulated as the hypotheses of our research. The hypotheses are of a tentative and conjectural nature (Cooper & Schindler, 2011). In the hypotheses we assign variables to a given case. There are four types of hypotheses. They are descriptive, correlational, explanatory, and relational. The purpose of the hypotheses is to guide the study; identify relevant facts; suggest the appropriate style of research and provide a framework for organizing the conclusions. Finally, a strong hypothesis is adequate, testable, and better than its rivals. Researchers use variables when testing hypotheses. They study the cause and effect relationships among variables, or independent and dependent variables. The independent variable causes the effect of the dependent variable. Researchers typically manipulate the independent variable while monitoring its effect on the dependent variable. In this cause and effect study, the researcher will hypothesize how the independent variable affects the dependent variable. These cause and effect studies can conclude a multitude of effects, answering important questions related to business research. How can we increase productivity, sales, morale among employees, integrity, etc.? How can we reduce fraud, waste, loss, etc.? Exploration and the information gathered from it is often the primary contributing factor in effective business research. This week the learning team discussed objectives related to the purpose of business research. The team established that the purposes of business research include addressing problems and issues, improving strategies and tactics, and increasing knowledge and understanding. The team also conferred on the value of developing appropriate research questions and hypotheses, agreeing that appropriate research questions and hypothesis are crucial. Effectively defined questions can take research in a well-structured and relevant direction, and a strong hypothesis is valuable in establishing the substance and structure of the research. Finally, the team conferred on the use of independent and dependent variables in research. The team deduced that researchers can use the cause and effect relationship between the two types of variables – manipulating the independent variables to study the effect on the dependent variables – to their advantage in answering many business research questions.

Introduction to computer systems Essay Example | Topics and Well Written Essays - 1500 words

Introduction to computer systems - Essay Example In this scenario the business has established its intentions and objectives toward implementing completely new business management system. This report is intended to present a detailed analysis of some of main aspects of new system implementation. These important aspects can include business customer management and transactions management, etc. This report will also discuss the PC related requirements such as operating system requirements and other software and hardware requirements. 2- PC REQUIREMENTS This section is aimed at presenting the fundamental aspects of the new business management workstations. In this section I will present specifications and analysis of main technology features and aspects for new computer systems at corporation. Here for this purpose we have established some standards and frameworks those need to be followed for achieving better quality business management. ... e less costly 1.1- System Selected After the detailed market research and analysis of local and web based computer business shops I have assessed that the most excellent solution for the online customer management is Vostro 230 Slim-Tower. This system is slim, smart and looks attractive. Additionally, the overall processing and storage capability of this system is excellent. Below I have outlined the system’s specification and image: Figure 1- Dell Vostro 230 Slim-Tower Source: http://www.techlocation.com/files/2010/03/Dell-Vostro-Mini-Tower-Price-580x420.jpg 1.2- System Specifications PROCESSOR This system is based on Intel Pentium Dual-Core E5800 w/VT (3.2GHZ, 2MB L2, 800FSB) (Dell). OPERATING SYSTEM Genuine Windows 7 Home Premium 32 bit is installed on this system (Dell). OFFICE SOFTWARE This system comes with Microsoft ® Office Starter: reduced-functionality Word & Excel w/ads but no PowerPoint or Outlook (Dell). SERVICES & WARRANTY Dell Corporation offers 1 Year Basic L imited Warranty and 1 Year NBD On-Site Service for this system (Dell). MEMORY RAM This system includes 3GB DDR3 SDRAM 1333MHZ - 1x2GB 1x1GB (Dell). OPTICAL DRIVE (DVD) This system is offering Single Drive: 16X DVD-ROM Drive (Dell). HARD DRIVE (Main Storage) The memory of this system is up to 320GB with Serial ATA Hard Drive (7200RPM) w/DataBurst Cacheâ„ ¢ (Dell). VIDEO CARD This system is having Integrated Video (based on Intel ® GMA X4500) (Dell). MONITOR We have selected Dell 18.5 inch Widescreen E1910H Flat Panel display device (Dell). SECURITY SOFTWARE This system offers Trend Micro Worry-Free Business Security Services for 15-months (with cost of $39) (Dell). MODEM & WIRELESS There is no modem option available in this system (Dell). MEDIA READER This system does not offer any Media Reader

World history (1500 to the present) Essay Example | Topics and Well Written Essays - 750 words

World history (1500 to the present) - Essay Example He represented a growing population of Catholics who were dissatisfied with the administration of the church and who felt that reformation was called for. This one action spurred detractors and supporters of the Catholic Church to decide once and for all what was acceptable practice within the religion. The primary outcome of this movement was the establishment of Protestantism in Europe and the splintering of the Christian faith into many different factions. The African slave trade is something that was both very localized in terms of certain participating countries, such as the United States, Great Britain, Portugal and the various African countries from which slaves were taken; however it was also an undeniably global force. From the earliest years of the African slave trade in the 15th century, Portugal took a leading role in the spread of slaves from their native continent to Europe and to the South American continent (Bulliet et all, 2000). As trade progressed, countries such as Spain, France, England and Denmark joined in with their own ships. What has been termed a 'middle passage' refers to the triangular journey from Europe to Africa, then to the Americas. Captives were forcibly led to collection points in Africa where they were purchased by Europeans, then loaded onto ships for delivery to the New World. Men were chained together to save space, and all captives were fed one meal a day. Many of the Africans died due to dysenter y, scurvy, measles, smallpox and other diseases. The 18th century was peppered with revolution and rebellion in terms of politics and human rights; it is generally thought that these events led to a more widespread political participation within many nations. The French Revolution and the Irish Revolution (1789; 1798, respectively) were two such events that certainly did lead to a higher interest in politics and social structure in both countries and other nations nearby (Overfield and Andrea, 1993). The French Revolution saw the abolition of the aristocracy and the rise of the working class because of a burgeoning idea that all people were equal and were born with certain inalienable rights. The absolute monarchy was removed and the next years were spent in constant governmental reconstruction. The Irish Revolution was unsuccessful in that it failed to shake off the control of Great Britain in Ireland, however the social atmosphere before, during and after the Revolution shows clearly that the Irish people were very concerned for their own welfare and willing to participate in any number of plans to gain autocracy. Reference List Bulliet, R., Crossley, P., Headrick, D., Hirsch, S., Johnson, L. and Northrup, D. (2000). The Earth and its Peoples: A Global History, volume II, 3rd edition. Houghton Miflin Company. Overfield, A. and Andrea, J. (1993). The Human Record: Sources of Global History, 2nd edition. Houghto

RESPONSIBLE RESEARCHER Essay Example | Topics and Well Written Essays - 1000 words

RESPONSIBLE RESEARCHER - Essay Example Another set of motivations deals with pressures that students claim to be under, some of which may be real and others of which may be rationalizations for dishonesty, but all of which shift the responsibility for their behavior away from themselves. I realize my responsibility in delivering authentic papers and will not try to place other person's success or failure on me. I am positive that it will not bring any genuine realization to myself, but rather will show me in a different light, present me as a person with different qualities and talents. I now realize that academic dishonesty might be the first step to dishonest behavior in gradually all areas in life that will sooner or later lead to failure. The next factor of academic dishonesty that I would like to note is a pressures and overloads during academic years. These factor along with improper explanation of the material are often results of academic cheating. There were times when I had to work during my studies and thus sometimes failed the courses, however I have never plagiarized or conducted any other unacceptable behavior. I have learnt to manage stress and meet the deadline and have realized that this, along with honesty and clearness of education goals is guarantee of success. While my education, I am going to divide my time effectively and make it possible to accommodate my work to studies and not conversely. That, by means, effective time management: devoting a reasonable part of time on involvement in Campus life when making studies of academic subjects and keeping the excellent academic performnce the bsic priority. ccording to recent sttistics, provided in research by Philip Langlais, proportion of college students who chet t some point in their creers rnge from low of 25% to high of 80%, but the most common estimte is bout hlf. Not ll of these, of course, re hbitul cheters; mny students chet only under wht they regrd s extreme circumstnces nd my chet only "two or three times in their whole creers." Some students claim that cheating is a means of "balancing the books, " as it were, with professors whom they perceive to be acting unfairly, such as requiring too heavy a work load, giving tests that are too difficult, and grading too harshly. Some students admit to a lack of effort-not attending class, not wanting to do the work-as a reason for their academic dishonesty. Other students claim that, as it were, "the devil made me do it": They say they gave into an irresistible temptation when an opportunity to cheat arose. Still others see cheating as a game or contest of wits between themselves and their professors. Finally, students say that facilitation of academic dishonesty is motivated by adherence to loyalties outside the